How to Raise Your Prices

How to Raise Your Prices

You picked your prices once, probably in a hurry, and now they feel wrong. But figuring out how to raise your prices isn’t really a math problem. You already suspect the number should be higher. The hard part is saying the higher number out loud without your voice shaking. That flinch is normal. Nobody sat … Read more

“Charge Your Worth” is Bullshit

Hands writing on financial paperwork with a calculator and cash on a desk

Every coach, course creator, and self-proclaimed guru on the internet says the same thing: charge your worth. It’s stamped on Instagram tiles. It’s the closing line of a thousand pricing webinars. It’s the advice you’ll hear five times before lunch if you spend any time in online business circles. And it’s bullshit. What you charge … Read more

7 Signs You’re Undercharging in Your Business (+ Fix)

You can never seem to make enough money in your business. And on the rare months you actually do, it’s because you worked every waking hour, said yes to a client who pays late on purpose, or delivered an offer you secretly hate. That’s the cost of undercharging in your business. And most small business … Read more