Most people pick a business model by accident. You start doing one thing, a client asks for another, you say yes, and two years later you’re running four offers that don’t fit together and wondering why the money still feels tight. Choosing the right business model for your business isn’t about copying whoever’s loudest on … Read more
Your money relationship shows up in your books whether you want it to or not. The way you feel about money, the story you tell yourself about it, the things you avoid — all of it ends up on your bank statement and your profit and loss report. The link between your money relationship and … Read more
If you pay affiliates, contractors, or a batch of people all at once, sending each PayPal transfer by hand is a waste of your afternoon. The PayPal mass payment feature — now called Payouts — lets you send money to a whole list of people from one file upload. You build the list, upload it, … Read more
There’s a course, a coach, a template, or a shiny new tool for every problem your business has. Some of it is worth the money. A lot of it isn’t. And when you buy on impulse every time a sales page gets to you, your bank balance takes the hit while your revenue stays flat. … Read more
Every service business runs into the same cast of characters. You sell a course, a coaching package, a one-off audit, some templates — doesn’t matter. The types of buyers who show up are surprisingly predictable. Once you can name them, you stop reading their behavior as a personal referendum on you and start selling to … Read more
One of the best ways to see how your business is actually doing is to sit down and do a financial year in review. I say it all the time: you need to look at your numbers regularly to plan. But looking at last month’s revenue isn’t the same as stepping back and asking what … Read more
You spent money on a logo. You bought a course. Maybe you set up a website and paid for some software. But you haven’t made a dime yet. So do you actually have a business, or do you just have an expensive hobby? This is the hobby vs business taxes question, and the answer changes … Read more
Wondering if you need a bookkeeper for your online business? Here’s what a bookkeeper does, when to hire one, and how to pick the right one.
Hiring a bookkeeper is step one. Here’s how to work with your bookkeeper – review reports, ask questions, communicate – to get real value and ROI.
Interviewing bookkeepers? Here are the exact questions to ask a potential bookkeeper — about credentials, scope, communication, pricing, and how they protect your data.